Press Release:
Colin Gawel Releases Video for His Hit Single Superior
30 Second Summary: Colin Gawel, co-founder of the indie rock stalwarts Watershed, has released the video to the title track of his second solo release. The beautifully produced video tells a moving story of a single mother making a life with her son on the shores of Lake Superior.
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Curry House Records and Colin Gawel announce the immediate availability of the new music video for Superior by Colin Gawel. Gawel, co-founder and frontman of the band Watershed, recently released his second solo EP-CD and now moves the ball forward with a beautifully produced video to accompany the title track.
The video is available on YouTube here.
The Label: Mike Landolt, founder of Curry House Music, has recorded hundreds of projects and has been involved with more than his share of hits for bands such as O.A.R. and Maroon 5. As a partner in Gawel’s “Rock And Roll Stimulus Plan” (see below), Landolt’s Curry House Records encourages artists to produce high-quality material in fan-friendly chunks.
The Song: The second solo effort by Colin Gawel shows the continuing maturation of a gifted musician and lyricist. Moving away from the political content of his previous release, Chemotherapy, Gawel tells the moving story of a single mother in the Upper Peninsula of Michigan. Based on an actual acquaintance of his from his touring years with Watershed, the song evokes strong feelings of place that bind her almost mystically to her home. She takes comfort in the presence of her young son but knows that eventually he will be drawn away in spite of her bonds.
The Artist: Gawel toiled in the salt mines of rock ‘n roll for many years with the band Watershed. Watershed toured throughout the Midwest, Mid-Atlantic, New England and the South in the late 1990s and most of the 2000s. As Epic (Sony) recording artists, Watershed lived the rock n’ roll dream touring with bands like the Smithereens, Hootie & the Blowfish and even the Insane Clown Posse. Those exploits will be documented in an upcoming book by Watershed co-founder Joe Oestreich.
The Actress: Originally from South Carolina, Geneva Hyman attended the SC Governor's School for the Arts and Humanities before moving to Ohio to earn her BFA in Acting from Otterbein College. While Ohio has been a wonderful (yet chilly) stop along her path, she is excited to move back home to the sweet and sunny south. Geneva will start exercising the other side of her brain in August when she attends Duke University to study nursing. She currently resides in Dublin with her yorkie, Sidney and her beloved Nikon. Visit her photography online at www.genevamarie.com
The Video Production Team: The Palestra Creative team, NIck Jones, Dan Hoffman, and Brian Phillips comprise a group of like minded individuals in constant search for interesting and compelling video projects. In addition to Colin Gawel And The Lonely Bones' "Superior," the Palestra team have also crafted two other clips for Gawel and band, "Chemotherapy" and "The Words We Say."
In 2009 Palestra Creative produced Electronic Press Kits for Ingrid Michaelson and Jared Mahone. Miss Michaelson's was offered on Apple's Itunes as bonus content for her album "Everybody."Palestra's busy year also included several trips to Cleveland, not only to create a music video for Fly.union's "Po'd Up," but also artist inteviews and tours at The Rock N Roll Hall Of Fame. Additionally Palestra Creative provided wall to wall coverage of the 2009 Rock N Roll Hall Of Fame Induction ceremony, South By Southwest, Bonnaroo and Lollapalooza Music Festivals for Billboard.com. Find out more and see work samples at .
The Business Model: The release of his second consecutive EP also demonstrates Gawel’s commitment to the low overhead, steady-stream-of-content business model that he calls the “Rock and Roll Stimulus Plan”. Gawel believes that modern musicians need to establish a base of support by producing high-quality recordings on a shorter release cyle. This provides fans with “new music” more often, ensures that great songs don’t get lost in big releases, and enables artists to open and maintain a more sustainable dialogue with their fans, critics, blogs and other participants in a modern emerging music scene.
Details and Logistics: We would also be happy to send you the mp3s or whatever format you choose directly. As for positing the MP3's on your site, we prefer streaming formats but do give permission to post them for downloading with a link to purchase the music fromwww.colingawel.com/storeor any of the e-music distributors where it is sold (iTunes, Amazon MP3,eMusic.com, Rhapsody etc.). Please let us know if you plan to post an MP3 that is downloadable.
Additional information about Colin Gawel can be found atwww.colingawel.com. High-resolution photos suitable for internet or printing are available in the “Press” section of the website or by request. For additional information, press availability, or booking information, contact Will Kenworthy at 614.442.6834 or wdk@slaterunmedia.com